Unique images and impressions as well as exciting freeride stories.

Great prizes for unique moments.

Last winter season, those who entered the BMW Freeride Photo and Video Contest had the opportunity to share their unique freeride experiences with us. Month by month the community got involved in the lively voting process to select the winning photos and videos from the many uploads. There were exciting prizes for the winners: a POWDERCHASE weekend or a two-day SAAC Basic Camp.

Stefan, Philipp and Francesco: the winners of the POWDERCHASE weekend.

For the monthly winners of the video competition, the fun started on the outward journey: they were taken in a brand new BMW X1 to a ski destination that was picked just 24 hours in advance. They then set off with POWDERCHASE in search of the perfect powder. When they arrived at the given spot, the winners ventured their way through unfamiliar terrain, exploring the snow and slopes at close quarters. On the following two days the participants were taken on superb runs through untouched powder by an experienced guide. Three days of the finest powder snow - a weekend to thrill any freeriding enthusiast. Ski pass, mountain guide, overnight accommodation, breakfast and evening meal were all included of course.

Federico, Philipp, Andreas and Marco: everything under control off-piste.

The monthly winners of the photo competition also started out on their prize weekend in a new BMW X1. They then got down to business at the SAAC Basic Camp in the Salzburg winter sports hot spot Saalbach-Hinterglemm, at the Stubai Glacier or in Warth-Schröcken - the skiing area with the most snow in Europe. A two-day training session for experienced freeriders keen to be in perfect control of every situation off-piste. After an initial theory session, it was time for some action. The certified SAAC skiing and mountain guides took the winners into terrain covered in deep snow. Anyone wanting to ski through untouched powder has to be able to judge potential risks and dangers - and that was just what the winners learnt at the camp. There was lots to take in - from codes of conduct through to risk management. With a ski pass and safety equipment included, the freeriders even learned how to track down avalanche victims.


It’s worth sharing your passion. The best moments of the Powder Ride Contest.

When there is nothing but untouched powder snow and deserted off-piste slopes, and no more than the occasional cry of joy breaks the silence: The participants of the Freeride Photo and Video Contest are at one with nature and at the heart of the action with their heightened senses. They demonstrate us their best moments as they unflinchingly draw their lines through the snow.


Every month there was a training programme at the SAAC Basic Camp or a POWDERCHASE weekend to win for the photo or video that attracted the most votes. At the end of the season, the Jury selected the winner of our grand prize: an unforgettable Heliskiing experience and a BMW X1 adventure in Iceland.


Click your way through and feel it once again: that special sense of freedom and adventure that is simply unstoppable. Enjoy!


Anyone can save lives.

The Zillertal skiing area is a popular destination for Ski tourer and freerider:: Now a new joint project by Hochfügen Ski Lift Company and BMW makes an important contribution to your safety. On the freshly prepared “Avalanche rescue training ground powered by BMW”, winter sports enthusiasts  can train for emergency situations  during the 2015/2016 season on a daily basis, free of charge.


What do you have to do if someone is buried by an avalanche? This question concerns not  only  the person involved but also potential helpers nearby.  For this reason lifesaving measures can be practiced on the 30x30 metre training ground until each step has been perfected. Particular attention is paid to the correct use of the avalanche rescue beacon, probe and shovel.


The well-established principle of “learning by doing” is what makes this training course so valuable for  ski tourer, freerider and of course skiers, too. Anyone taking part will be able to experience theirs off-piste excursions with a better feeling and more self confidence afterwards.



Find out more

K2 Travel Notes.

BMW Mountains joins the K2 Team during their journey across the Alps on the search for never ending powder. Getting into their BMW X1 xDrive they follow the snow, always scoping the next untracked line, looking for the perfect pillow run or pushing their limits at steep mountain faces. Enjoy the ride.  


Fun and safety with the iSKI X freeride app.

Finally a true all-rounder: the iSKI X app for freeriders provides important information on the best freeride areas in the Alps along with support for optimum route planning. The app is for free and available on iTunes or Google Play Store starting from this season. In addition to snow and weather forecasts for the next 12 to 72 hours, freeriders can also take a look at current local weather conditions via webcam and live stream.


Key safety features - including a safety check with equipment list, a gradient indicator and information on existing avalanche warning levels - help to assess risks and ensure maximum safety off the slopes. The safety section also contains important rules for freeriders and a list of what to do in an emergency.


And since the Alps are not the only mountains that beckon, the iSKI X app shows the best runs and announced locations worldwide - with information on all

up-to-date events and contests, the best freeride magazines and lots of films.


Another highlight of the app: the iSKI community allows users to track their own skiing days and hook up with iSKI buddies via live tracking.


See for full details.


Freeride maps – our partner for safety and driving pleasure off the slopes.

This globally unique series of maps ensures freeride fans local insider knowledge instantly available at hand in their trouser pocket, at any time. Made of virtually indestructible tearproof and water-resistant material, the Freeride maps show ascent lines as well as all ridable slopes, drops and couloirs, with colour markings showing freeride corridors in three different difficulty ratings. Blue is for technical easy terrain, yellow requires advanced to very advanced ability and red shows very difficult to extreme terrain for professional riders only. At a scale of 1:25000, freeriders and ski touring enthusiasts will find all important details required for planning and undertaking tours at 41 hotspots throughout the Alpine region. On the back of each map, additional basic information is provided on route planning, avalanche prevention and rescue.


The Freeride app for iOS or Android, combined with the tour planning software "Tour Explorer LIVE" by MagicMaps, is the perfect tool for planning, navigating and subsequently analysing tours – for powder fans who prefer to plan their rides digitally.


For further details see