Highlights & tips.


BMW Experience

BMW Snow and Ice Training Sölden.

The BMW Snow and Ice Training programs transform winter into an absolute highlight for driving pleasure, while the Sölden Glacier becomes the highest-altitude training ground in the world. Against the breathtaking backdrop of the Ötztal valley, adrenaline junkies and motorists seeking to gain a greater sense of control in winter road traffic will find the perfect combination of safety and unforgettable driving fun.

BMW official partner


Das Central – Alpine . Luxury . Life*****.

A spacious 1,500 square metres of spa facilities make the 5-star Central – Alpine . Luxury . Life Hotel an Eldorado for spa enthusiasts. Apart from that, this BMW partner hotel also has two-toque cuisine to offer, and a cellar stocked with over 30,000 bottles of the best wines.

27/04/2017 - 30/04/2017

WEIN AM BERG (wine on the mountain).

The top event for gourmets and wine connoisseurs: WEIN AM BERG (wine on the mountain) in the 5-star hotel “The Central – Alpine. Luxury. Life” in Sölden. Home of joy, pleasure and passions since 15 years.

Insider Tipps

The BMW xDrive Cup Ötztal.

Action and excitement on the slopes plus plenty of fun in the snow: that is what the BMW xDrive Cup is about. All fans of winter sports can look forward to a thrilling competition between 1 December 2016 and 30 April 2017, in which participants not only take plenty of unique memories home with them but can also win several very attractive prizes.


Top Hotel Relais & Châteaux*****.

The Top Hotel Hochgurgl is a luxury hotel at 2,150 metres above sea-level, fun on the slopes starts right outside the hotel's front door. It has been privately owned since 1961, which makes it stand out from the crowd..


Naturhotel Waldklause Längenfeld ****.

Live close to nature in rooms furnished with local timbers, relax in a 'tree sauna' with views across the forest, sleep on linen made from pure natural fibres, and drink clear mountain spring water – the nature hotel Waldklause Längenfeld has it all.


Lifestyle Hotel The Crystal****S.

The Crystal is a young, four-star superior design and spa hotel in quiet Obergurgl: situated right by the Festkogl lift at 1,930 metres above the sea level, with views across the majestic Oetztal mountains.


Hotel Castello Falkner ****S.

'A hotel like a village' is the motto of the Castello Falkner hotel in Sölden. The 4-star superior hotel offers plenty of romantic flair with special 'cuddle-arrangements'.


Top Mountain Star.

Right at the top of the Wurmkogl's 3,080 metres, the Top Mountain Star panorama bar straddles a narrow ridge. It looks rather futuristic, with its fully-glazed, all-round panoramic windows, but the 360 degree view across the snow-covered summits is awesome. Inside, you can feast in a relaxed atmosphere.


Gampe Alm in Sölden.

Even ski instructors like to stop by at the Gampe Alm in the middle of the Sölden ski area. This rustic hut hosts parties and events all year round, as well as serving tasty Tyrolean fare.


Restaurant ice Q.

An outstanding mountain restaurant: situated directly on the peak of the Gaislachkogl at an altitude of 3,048 metres, the restaurant ice Q surprises gourmets, winter sports enthusiasts and nature-lovers alike with its unique modern architecture and alpine cuisine at the highest level.

Insider Tipps

Tollbooth and motorcycle museum at Top Mountain Crosspoint.

There is now even more in store for motorcycle lovers at the new Top Mountain Crosspoint leading to the winding Timmelsjoch High Alpine Road. It now houses Europe’s highest-altitude motorcycle museum with an impressive new collection of precious classics.

Insider Tipps

Hot Relaxation with Mountain Views.

The generously proportioned architecture of the Aqua Dome in Längenfeld is defined by the elements wood, stone and light. These outstanding thermal baths afford glorious views across the Oetztal mountain landscape.

Insider Tipps

Three Ski Areas and Three Three-Thousanders.

260 km of pistes and 58 lifts from 1,350 to 3,340 above sea-level guarantee unlimited skiing fun in the three Oetztal ski areas Oetz, Sölden/Hochsölden and Obergurgl/Hochgurgl.
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